Our system was created out of a need we found in YOUR fishing industry. The need ... thousands of charter boats on Lake Erie and only a handful of these business get the TOP SEARCH ENGINE SPOTS.
Our solutions is quite simple. With the advent of Pay-Per-Click (PPC) advertising space on ALL the major search engines, we now can co-op our member charter captains advertising budgets to provide this website TOP SEARCH ENGINE PLACEMENT for over 200 keyword phrases. By doing this we drive traffic to the website and these visitors are just a click away from finding the port they want to fish from and a link to YOUR CHARTER'S WEBSITE or DETAILED CONTACT INFORMATION (for those without websites).
In order for a charter boat business to provide top PPC advertising placement to cover ALL the major search engines it would cost over $10,000 per year and this amount is growing each year.
We know this because for the past 5 years we have been managing several PPC co-op campaigns on a smaller scale for 16 charter captains.
HOW IT WORKS
You pay a yearly membership fee which we pool with all the other membership fees. The membership fees contribute to the PPC advertising budget to keep this website on the very first page of results for over 200 keyword phrases on Google, Yahoo and MSN search engines. We have chosen these search engines because 90+% of all searches on the Internet begin with these 3 search engines.
When you become a member you provide specific details about your business such as dock location (home port), a small description, website address, contact information, etc. This information is then entered into our database which places your details on the appropriate port page within our website.
There are two types of memberships:
Standard - $59 & Executive - $99
Executive Memberships: are displayed at the very top of the participating members home port page in a first joined first listed basis until 8 or more members have signed up for Executive membership on that port's page. At the time 8 Executive members for a port have been reached, the Executive members display for that port will rotate daily giving each member the same amount of time at the top of the list as at the bottom.
Executive memberships contain the charter's name, contact phone, charter description, e-mail address and a direct link to their website. Also each Executive membership will be listed within the FREE listings at the bottom of their ports page with a direct link to their website. Executive members may select 2 additional ports of call to be displayed under at no additional cost.
In addition Executive members will also have administration privileges for their listing information and small description area allowing them to post "special offers", "open dates", etc.
NOTE: If you fish from more than 1 port during the season and want your listing to be displayed in more than one home port, you must sign up as an Executive member.
Standard Memberships: are shown in alphabetical order beginning just below the Executive listings.
Standard memberships contain the charter's name contact phone, charter description, e-mail address and a direct link to their website. Also each standard membership will be listed within the FREE listings at the bottom of their ports page (to have a direct link next to your charter information within the FREE listings area you must have an Executive membership). In order for your information to be displayed under multiple ports you must be have an Executive membership.